All-time estimated spend
$1,115
Industry
Retail
Audience
B2C
Format
Sales

Landing page snapshot

Mobile · 393px

thefleececompany.com/pages/ltc-muslin-7r on desktop, full screenshot
thefleececompany.com/pages/ltc-muslin-7r on mobile, full screenshot

Ads driving traffic here

Wake up hot. Kick the blanket off. Get cold. Pull it back on. Repeat until morning. That 3 a.m. loop may have less to do with you—and more to do with what’s on top of you. Most blankets are woven as one dense sheet. Muslin is different. Its open layers let air move through instead of holding all that heat against you. That’s only one reason this old-school cotton weave has become such a smart sleep upgrade. We broke down all seven, including why it gets softer after each wash and how one blanket can work from July through January. Read the 7 reasons before buying another blanket. — See why open-weave cotton feels different.

See why open-weave cotton feels different.

7 Reasons Hot Sleepers Choose Muslin

Learn more

Wake up hot. Kick the blanket off. Get cold. Pull it back on. Repeat until morning. That 3 a.m. loop may have less to do with you—and more to do with what’s on top of you. Most blankets are woven as one dense sheet. Muslin is different. Its open layers let air move through instead of holding all that heat against you. That’s only one reason this old-school cotton weave has become such a smart sleep upgrade. We broke down all seven, including why it gets softer after each wash and how one blanket can work from July through January. Read the 7 reasons before buying another blanket. — See why open-weave cotton feels different.

See why open-weave cotton feels different.

7 Reasons Hot Sleepers Choose Muslin

Learn more

Wake up hot. Kick the blanket off. Get cold. Pull it back on. Repeat until morning. That 3 a.m. loop may have less to do with you—and more to do with what’s on top of you. Most blankets are woven as one dense sheet. Muslin is different. Its open layers let air move through instead of holding all that heat against you. That’s only one reason this old-school cotton weave has become such a smart sleep upgrade. We broke down all seven, including why it gets softer after each wash and how one blanket can work from July through January. Read the 7 reasons before buying another blanket. — See why open-weave cotton feels different.

See why open-weave cotton feels different.

7 Reasons Hot Sleepers Choose Muslin

Learn more

Wake up hot. Kick the blanket off. Get cold. Pull it back on. Repeat until morning. That 3 a.m. loop may have less to do with you—and more to do with what’s on top of you. Most blankets are woven as one dense sheet. Muslin is different. Its open layers let air move through instead of holding all that heat against you. That’s only one reason this old-school cotton weave has become such a smart sleep upgrade. We broke down all seven, including why it gets softer after each wash and how one blanket can work from July through January. Read the 7 reasons before buying another blanket. — See why open-weave cotton feels different.

See why open-weave cotton feels different.

7 Reasons Hot Sleepers Choose Muslin

Learn more

Reason #7 is why most people end up ordering two. One blanket. 100% muslin cotton. Breathable enough for summer, enough weave for winter, and softer every time you wash it. — 100 night guarantee

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100 night guarantee

7 reasons the Muslin Blanket beats the $200+ brands

Learn more

Wake up hot. Kick the blanket off. Get cold. Pull it back on. Repeat until morning. That 3 a.m. loop may have less to do with you—and more to do with what’s on top of you. Most blankets are woven as one dense sheet. Muslin is different. Its open layers let air move through instead of holding all that heat against you. That’s only one reason this old-school cotton weave has become such a smart sleep upgrade. We broke down all seven, including why it gets softer after each wash and how one blanket can work from July through January. Read the 7 reasons before buying another blanket. — See why open-weave cotton feels different.

See why open-weave cotton feels different.

7 Reasons Hot Sleepers Choose Muslin

Learn more

The “summer blanket” goes in the closet by fall. The winter one comes out, gets too hot, then winds up on the floor. Muslin skips the whole bedding shuffle. Its open cotton layers let heat move out on warm nights, while the weave still gives you that covered-up feel when the room gets cold. Light enough for July. Cozy enough for January. And unlike luxury cotton blankets that run close to $200—or more—The Muslin Blanket starts at $69 and is covered by a 100-night guarantee. There are six more reasons it made our best sleep upgrades list for 2026. See all 7 before the current sale stock is gone. — Read the seven reasons it stands out.

Read the seven reasons it stands out.

One Blanket For All Four Seasons

Learn more

Wake up hot. Kick the blanket off. Get cold. Pull it back on. Repeat until morning. That 3 a.m. loop may have less to do with you—and more to do with what’s on top of you. Most blankets are woven as one dense sheet. Muslin is different. Its open layers let air move through instead of holding all that heat against you. That’s only one reason this old-school cotton weave has become such a smart sleep upgrade. We broke down all seven, including why it gets softer after each wash and how one blanket can work from July through January. Read the 7 reasons before buying another blanket. — See why open-weave cotton feels different.

See why open-weave cotton feels different.

7 Reasons Hot Sleepers Choose Muslin

Learn more

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