From the biggest platforms Facebook, Instagram, and Google

The best B2B landing page examples and inspiration

B2B landing pages pulled straight from live campaigns brands actually run. Get inspired by real-world examples of B2B landing pages, filter for different formats like lead gen, sign up, free trial. Use the pages as templates to create your next winning landing page.

Shopify logo Shopify 51 ads to page ~$1,120,831 spend
OpenAI logo OpenAI 98 ads to page ~$897,696 spend
Elevenlabs logo Elevenlabs 45 ads to page ~$241,248 spend
Flatpay logo Flatpay 147 ads to page ~$208,886 spend
Wispr Flow logo Wispr Flow 18 ads to page ~$89,972 spend
Shine logo Shine 20 ads to page ~$87,762 spend
Paypal logo Paypal 20 ads to page ~$70,530 spend
monday.com logo monday.com 24 ads to page ~$69,072 spend
Canva logo Canva 20 ads to page ~$55,612 spend
Vistaprint logo Vistaprint 1 ad to page ~$53,356 spend
Cursor landing page desktop screenshot
cursor.com/get-started
Cursor logo Cursor 74 ads to page ~$40,945 spend
Qonto logo Qonto 8 ads to page ~$35,460 spend
Synthesia logo Synthesia 123 ads to page ~$32,489 spend
Mailer Lite logo Mailer Lite 30 ads to page ~$31,821 spend
Squarespace logo Squarespace 79 ads to page ~$27,581 spend
Mailchimp logo Mailchimp 16 ads to page ~$18,317 spend
Wix logo Wix 71 ads to page ~$17,046 spend
No preview
home-services.ikea.com/es/es/professionals
Ikea logo Ikea 8 ads to page ~$15,651 spend
Zeely logo Zeely 34 ads to page ~$13,762 spend
Pipedrive logo Pipedrive 90 ads to page ~$12,688 spend
Exaprint landing page desktop screenshot
infos.exaprint.fr/kit-survie-de-la-rentree
Exaprint logo Exaprint 4 ads to page ~$12,522 spend
Aircall logo Aircall 28 ads to page ~$12,492 spend
Wolt logo Wolt 29 ads to page ~$12,120 spend
Stripe logo Stripe 17 ads to page ~$11,303 spend
AutoSEO logo AutoSEO 4 ads to page ~$10,492 spend
Alta logo Alta 14 ads to page ~$9,431 spend
Claude logo Claude 8 ads to page ~$9,183 spend
Dinero - Regnskabsprogram logo Dinero - Regnskabsprogram 11 ads to page ~$9,071 spend
Clickup logo Clickup 66 ads to page ~$7,501 spend

Best B2B landing page examples with real media behind them

B2B CPCs are high enough that weak pages get cut fast. The B2B landing page examples here are sorted by how long teams keep paying into them ‐ demo requests, webinar signups, ebook downloads, and free-tool landers with live ads.

A page that has taken budget for months is usually clearing CPL targets. That is a practical shortlist of pages still earning their cost per lead.

B2B landing page best practices from pages that still run

Typical B2B conversion sits around 2–5%. Stronger campaigns hit 10–15% when the offer and targeting line up. On the long-running pages, the B2B landing page best practices look dull on purpose: a pain-specific headline, logos from the buyer's industry, and a form matched to the funnel stage.

The failure mode is still the generic "Request a demo" page that ignores the ad. Segment the headline. Cut fields. Look at a few 60-day pages in your vertical and the pattern is hard to miss.

What to steal for your next B2B test

Grab the top pages by spend in your category. Note headline specificity, where proof sits, and how many form fields they ask for. Ship one change on your busiest lander this week.

Each page links out to its ads, so you can see the angle and creative that pair with the layout.