Wisdom

Guides and battle-tested strategies to help you identify, analyze, and fix the friction that's bleeding revenue from your landing pages.

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Most landing pages leak money. Every once in awhile, we break down the psychology of high-converting landing pages and show you exactly where yours is bleeding revenue. No fluff. Just battle-tested strategies that turn browsers into buyers.

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Latest Articles

Survivorship bias kills your landing pages (and how to beat it)

You burn ads. You stare at Google Analytics. You run A/B tests barely improve things. But your conversions flatline. The problem? You're only listening to the customers who already bought.

By Asger & Erik Read article →