All-time estimated spend
$18,058
Product
Content
Industry
Marketing, Software
Audience
B2B
Format
Lead gen

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Mobile · 393px

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85% negative NPS is not just a loyalty problem. It is a product signal. See what app teams in Sweden and across the Nordics can learn from 400 apps and 13,750 users in the Mobile App Trends Report 2026. — Welcome to the Mobile App Trends Report 2026! Discover what drives top apps in Northern Europe’s biggest app study with data from 400 apps and 13,750 users.

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Welcome to the Mobile App Trends Report 2026! Discover what drives top apps in Northern Europe’s biggest app study with data from 400 apps and 13,750 users.

85% negative NPS. What now?

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85% negative NPS is not just a loyalty problem. It is a product signal. See what app teams in Poland and across the Northern & Central Europe can learn from 400 apps and 13,750 users in the Mobile App Trends Report 2026. — Welcome to the Mobile App Trends Report 2026! Discover what drives top apps in Northern Europe’s biggest app study with data from 600 apps and 9,000 users.

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Welcome to the Mobile App Trends Report 2026! Discover what drives top apps in Northern Europe’s biggest app study with data from 600 apps and 9,000 users.

85% negative NPS. What now?

Download

Your app may run smoothly. But does it earn loyalty? MATR 2026 reveals why many apps across the Nordics perform technically, yet still fail to become truly valued by users in Denmark and beyond.

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framna.com

Your app may run smoothly. But does it earn loyalty? MATR 2026 reveals why many apps across the Nordics perform technically, yet still fail to become truly valued by users in Denmark and beyond.

85% negative NPS is not just a loyalty problem. It is a product signal. See what app teams in The Netherlands and across the Northern Europe can learn from 400 apps and 13,750 users in the Mobile App Trends Report 2026. — Welcome to the Mobile App Trends Report 2026! Discover what drives top apps in Northern Europe’s biggest app study with data from 400 apps and 13,750 users.

Ad creative preview

Welcome to the Mobile App Trends Report 2026! Discover what drives top apps in Northern Europe’s biggest app study with data from 400 apps and 13,750 users.

85% negative NPS. What now?

Download

85% negative NPS is not just a loyalty problem. It is a product signal. See what app teams in The Netherlands and across the Northern Europe can learn from 400 apps and 13,750 users in the Mobile App Trends Report 2026. — Welcome to the Mobile App Trends Report 2026! Discover what drives top apps in Northern Europe’s biggest app study with data from 400 apps and 13,750 users.

Ad creative preview

Welcome to the Mobile App Trends Report 2026! Discover what drives top apps in Northern Europe’s biggest app study with data from 400 apps and 13,750 users.

85% negative NPS. What now?

Download

Used every day, recommended by almost no one. In our study, 85 percent of apps carry a negative recommendation score. Our CEO on the gap between an app that works and one worth keeping.

framna.com

Why 85% of apps are never recommended.

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AI makes a product feel impressive in days. Trust takes far longer. In our study, four of five AI apps lead on innovation and trail the market on trust. Our CEO on the race that decides which AI products last.

framna.com

4 of 5 AI apps fall short on trust.

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Your app may run smoothly. But does it earn loyalty? MATR 2026 reveals why many apps across the Northern & Central Europe perform technically, yet still fail to become truly valued by users in Poland and beyond. — Welcome to the Mobile App Trends Report 2026! Discover what drives top apps in Northern Europe’s biggest app study with data from 400 apps and 13,750 users.

Ad creative preview

Welcome to the Mobile App Trends Report 2026! Discover what drives top apps in Northern Europe’s biggest app study with data from 400 apps and 13,750 users.

When performance doesn’t create loyalty

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