🎥 WEBINAR ALERT 🚨 We often assume high engagement means the ad is working.
The data says otherwise.
👇
Join Kantar and Neurons to bust myths and find the real metrics for improved brand equity and conversion.
On October 20, Cannes Lions juror and Kantar’s Global Creative and Media Specialist Duncan Southgate will sit down with Neurons’ CEO and Founder, Dr.
Thomas Zoëga Ramsøy, to discuss what metrics truly matter.
Kantar brings three decades of validated evidence connecting creative quality with brand equity and sales.
Neurons brings eye-tracking, neuroscience, and predictive models of attention, emotion, cognition, and memory.
Different traditions, increasingly the same conclusions.
Together, they'll explore:
✅ Why engagement does not always translate into brand impact and conversion: In creator content, it points the wrong way two-thirds of the time
✅ What attention, emotion, and memory can tell us before a campaign launches and ad money is spent
✅ Why science and predictive AI don’t replace creative judgment, only improve it
Expect real examples, real data, and a myth-busting conversation about what actually makes creative work.
🗓️ 20th of October, 2026 | 4 pm CET
Save your seat 👇
Read more
neuronsinc.com
What Truly Drives Brand Equity
Sign Up
🎥 WEBINAR ALERT 🚨 We often assume high engagement means the ad is working.
The data says otherwise.
👇
Join Kantar and Neurons to bust myths and find the real metrics for improved brand equity and conversion.
On October 20, Cannes Lions juror and Kantar’s Global Creative and Media Specialist Duncan Southgate will sit down with Neurons’ CEO and Founder, Dr.
Thomas Zoëga Ramsøy, to discuss what metrics truly matter.
Kantar brings three decades of validated evidence connecting creative quality with brand equity and sales.
Neurons brings eye-tracking, neuroscience, and predictive models of attention, emotion, cognition, and memory.
Different traditions, increasingly the same conclusions.
Together, they'll explore:
✅ Why engagement does not always translate into brand impact and conversion: In creator content, it points the wrong way two-thirds of the time
✅ What attention, emotion, and memory can tell us before a campaign launches and ad money is spent
✅ Why science and predictive AI don’t replace creative judgment, only improve it
Expect real examples, real data, and a myth-busting conversation about what actually makes creative work.
🗓️ 20th of October, 2026 | 4 pm CET
Save your seat 👇
Read more
neuronsinc.com
What Truly Drives Brand Equity
Sign Up
🎥 WEBINAR ALERT 🚨 We often assume high engagement means the ad is working.
The data says otherwise.
👇
Join Kantar and Neurons to bust myths and find the real metrics for improved brand equity and conversion.
On October 20, Cannes Lions juror and Kantar’s Global Creative and Media Specialist Duncan Southgate will sit down with Neurons’ CEO and Founder, Dr.
Thomas Zoëga Ramsøy, to discuss what metrics truly matter.
Kantar brings three decades of validated evidence connecting creative quality with brand equity and sales.
Neurons brings eye-tracking, neuroscience, and predictive models of attention, emotion, cognition, and memory.
Different traditions, increasingly the same conclusions.
Together, they'll explore:
✅ Why engagement does not always translate into brand impact and conversion: In creator content, it points the wrong way two-thirds of the time
✅ What attention, emotion, and memory can tell us before a campaign launches and ad money is spent
✅ Why science and predictive AI don’t replace creative judgment, only improve it
Expect real examples, real data, and a myth-busting conversation about what actually makes creative work.
🗓️ 20th of October, 2026 | 4 pm CET
Save your seat 👇
Read more
neuronsinc.com
What Truly Drives Brand Equity
Sign Up
🎥 WEBINAR ALERT 🚨 We often assume high engagement means the ad is working.
The data says otherwise.
👇
Join Kantar and Neurons to bust myths and find the real metrics for improved brand equity and conversion.
On October 20, Cannes Lions juror and Kantar’s Global Creative and Media Specialist Duncan Southgate will sit down with Neurons’ CEO and Founder, Dr.
Thomas Zoëga Ramsøy, to discuss what metrics truly matter.
Kantar brings three decades of validated evidence connecting creative quality with brand equity and sales.
Neurons brings eye-tracking, neuroscience, and predictive models of attention, emotion, cognition, and memory.
Different traditions, increasingly the same conclusions.
Together, they'll explore:
✅ Why engagement does not always translate into brand impact and conversion: In creator content, it points the wrong way two-thirds of the time
✅ What attention, emotion, and memory can tell us before a campaign launches and ad money is spent
✅ Why science and predictive AI don’t replace creative judgment, only improve it
Expect real examples, real data, and a myth-busting conversation about what actually makes creative work.
🗓️ 20th of October, 2026 | 4 pm CET
Save your seat 👇
Read more
neuronsinc.com
What Truly Drives Brand Equity
Sign Up