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A three-hour work session is an endurance event. It might not look like HYROX or a five-hour ride, but your brain is still performing for hours at a time. That's where I've really come to appreciate ketones. Your brain can use ketones as an alternative source of energy, and Ketone-IQ lets me get them without needing to fast or follow a ketogenic diet. I use them during long endurance sessions, but I also take them before podcasts and deep work when I want tremendous mental clarity and focus. I want to feel like the best version of myself throughout the entire day. This has become another tool that helps me do that.