Strava
102d
CLIF BAR didn’t just observe trends - they acted on them. The brand's “Raise Your Bar” Strava campaign asked athletes to log 129 minutes of activity to unlock value. They combined event presence, merch, and in-platform racing to pull in 184K+ participants, building both reach and resonance. Discover how you can activate culture, community, and drive lower funnel performance.
business.strava.com
Create campaigns that drive real results.
Strava
101d
CLIF BAR didn’t just observe trends - they acted on them. The brand's “Raise Your Bar” Strava campaign asked athletes to log 129 minutes of activity to unlock value. They combined event presence, merch, and in-platform racing to pull in 184K+ participants, building both reach and resonance. Discover how you can activate culture, community, and drive lower funnel performance.
business.strava.com
Create campaigns that drive real results.
Access proven landing pages, winning ads, and growing brands.
Create your next cash-cow funnel.
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